Blank Canvas Design Co.

Rotary Hoopathon

Strathcona Rotary Hoop-a-Thon

hoopathon_banner.jpg
 
 

PROJECT

The Strathcona ROTARY Hoop-A-Thon is an annual basketball fundraising event that helps hundreds of kids in East Vancouver. Every year, basketball players aged 10 to 18 are joined by Rotarians, alumni and VIPs who have collected pledges to shoot free throws - earning money for the program. 

"Shooting to make a difference for kids on and off the court"

We developed a brand identity to use for promoting the event in the community. The logo design features the historic Rotary wheel combined with the shape of a symmetrical basketball, combining the two key elements of the event in a manner that appeals to young and adult participants and demonstrates pride in the organization and cause.
 

WORK

Identity design
Collateral design
Signage design
Apparel design

 
 
Rotary Hoopathon Strathcona graphic design
 
 
Rotary Hoopathon Strathcona graphic design
Strathcona Rotary Hoopathon graphic design
Rotary Hoopathon Strathcona graphic design
Rotary Hoopathon Strathcona graphic design